WindowBossPro Blog — Quotes & Estimates

Raising Your Window Cleaning Prices Without Losing Good Customers

Fuel goes up. Insurance goes up. Your crew deserves a raise. Sooner or later every window cleaning company has to raise prices, and most owners put it off longer than they should because they are afraid of losing customers. Handled well, a price increase keeps your best customers and quietly fixes the ones you were losing money on.

Prices Have to Move Eventually

In Quoting Window Cleaning Over the Phone or by Text we worked on quoting new customers. New quotes are the easy part of a price change. Existing customers, especially on recurring plans, are where the care is needed.

Know Why You Are Raising Prices

Before you change a number, know what is driving it. Look at your own costs: fuel, wages, insurance, supplies, software, vehicle payments. Look at your jobs: which ones run long for what they pay? Often the problem is not every price. It is a few items, like hard water or inside work, that have been underpriced from the start.

A targeted increase on the services that need it is easier to explain than a blanket one.

New Quotes First

The simplest change is for new customers. In WindowBossPro, estimates are built from your service list. Update the prices on the list, and every new estimate uses them from that moment. Nobody has to remember the new numbers, and two people quoting the same house still get the same answer.

Many owners start here: new prices for new customers, then existing customers a season later. See Building Your Service List So Every Window Cleaning Estimate Adds Itself Up.

Existing Customers: Give Notice

Never let a recurring customer find out about a price increase from their invoice. Give notice before the next visit, ideally a few weeks ahead. A short, plain message by text or email works:

“Hi Linda, thank you for having us clean your windows over the past three years. Starting in March, your quarterly outside cleaning will be $195 per visit, up from $180. Our costs have gone up and this helps us keep the same crew and the same quality. Reply here with any questions.”

Keep it short. Thank them, give the new number and the date, give one honest reason and invite questions. Do not apologize at length or justify every cost. Two-way texting keeps replies coming back to the office.

Timing

• Before the busy season. Late winter is a natural time. Customers expect new prices with the new year.
• Once a year at most. Small, regular increases are easier than a big jump every few years.
• Not right after a problem. If a customer just had a complaint, fix it first.

Update the Plans

Once you have given notice, update the price on each recurring service so future visits use the new rate. The plan keeps coming due on the Waiting List as before, and when the tech taps Complete, the invoice uses the new price. Customers see it in the customer app along with their past invoices.

For accounts on Monthly billing, like property managers, mention the change before the next statement. One statement covering every location makes the change easy to see, so it is better that they hear about it from you first.

What If Someone Leaves?

Some customers will leave. That is normal and often fine. The ones most likely to leave are usually the ones paying the least for the most work. Losing a few of them can free up time for better-priced jobs. If a customer you want to keep pushes back, talk about scope before discounting: outside only this visit, screens once a year instead of every visit, or a less frequent plan.

Make the Increase Easy to Accept

Customers accept price changes more easily when they feel they are getting good service. A few weeks before the notice goes out, make sure the basics are sharp: crews on time, before-and-after photos on every visit, reminders the night before, invoices that match the estimate. When the notice arrives, it lands with a customer who already trusts you. A price increase after a missed visit lands very differently.

Grandfathering

Some owners keep long-time customers at their old price for a while. It is a kind gesture, but keep it short and intentional. A customer who stays on a three-year-old price forever slowly becomes your least profitable stop. If you grandfather, set a date when it ends and tell them.

Raise Prices Like a Professional

Update the service list for new quotes, give existing customers clear notice, change the recurring prices on a set date and be ready to talk scope instead of discounts. For more on quoting and pricing in WindowBossPro, see the window cleaning estimate software page.